Smokey’s been sharing the same message for decades, but this tee gives it a fresh twist. Spark a change, not a wildfire is a reminder that how we show up outdoors matters. Small choices go a long way in helping prevent the kind of fires that don’t go out on their own.

With Smokey’s familiar face on the back, bold lettering down the sleeve, and a soft, easy fit, this long sleeve tee is made for anyone who cares about the places we go to unwind. As an official licensed product, a portion of every purchase supports wildfire prevention education through the U.S. Forest Service.

The message is simple. The impact is lasting. It still starts with you. 

• Features:
  • Official Licensed product
  • Crafted with soft, preshrunk cotton
  • Durability that stands up to repeat wash and wear
  • Reinforced neck and shoulder seams
  • Water-based printed graphics
  • Universal, true-to-size fit